Who's Meg?

TL;DR: I can create, release and manage your content and brand assets for you, so that you can focus on what you do best - being the heart of your business

15 Years of Experience

I started my first business at 21

I'm now a little older than that, and in that wonderful span of 15 years, I helped open a few more businesses and grow over 700 business brands, as well as worked behind the scenes on the biggest brands in the world.

But my heart beats for small and medium businesses - and for helping them rock their brand & content and show up exactly how they want to.

Why Brand & Content?

Let's get some things straight...

Good quality content & branding are not reserved for Big Brands

Not every business owner needs to be a marketing expert

Brand is an experience - and it doesn't live in a vacuum of pretty designs

Consistency in your approach beats intensity every time

You don't need a big team or agency to look professional to your audience

Content & branding are ongoing investments - not one-off projects

Meg On Brand exists in that sweet, sweet space between big agencies and freelancers.

I bring senior-level thinking, clear systems, and consistent delivery to owner-led businesses — without the overhead, chaos, or detachment that often comes with larger agencies.

I also work with a trusted network of partners when projects require additional capacity.

How we work together

We will usually start with an initial call and if we both think we’re the right fit, you will be guided every step of the way – that is my specialty.

You will always know what comes next.

My clients usually value:

  • consistency without having to think about the project constantly
  • someone they can trust to “just handle it”
  • their brand to stop feeling half-finished or neglected
  • their content to stop feeling like an afterthought
  • one person who takes responsibility, rather than multiple freelancers
  • a brand presence that finally reflects how good their business actually is
  • decisions taken off their plate, not added to it

 

Psst! I can tell you in confidence, that I also don’t need hand-holding, and I don’t expect you to micromanage. I plan ahead, work methodically, and keep things moving for you.

You decide your level of involvement.

My life and career are "hybrid" - I don’t put myself in one box, personally or professionally, and my work is stronger because of it.

A hybrid approach, built across different worlds

Over the years, I’ve worked across very different types of businesses — which is what shapes how I work today.

I’ve seen how branding and content are handled inside large organisations, where structure, consistency, and delivery really matter.

I’ve also spent years supporting small and medium businesses, and building my own — where time is limited and things need to be practical, not overcomplicated.

That experience includes:

  • Working with large brands and agencies
    Where standards are high, processes matter, and details can’t slip.
  • Supporting small and medium, owner-led businesses
    Where clarity, consistency, and sensible priorities make the biggest difference.
  • Building and running my own business
    Which taught me what it’s actually like to be on the owner’s side of decisions.

 

It’s this mix that allows me to bring structure without rigidity — and keep things flexible and adapted to the needs of your business.

Following CIM Code of Professional Conduct

Member of Chartered Institute of Marketing

She truly cared about and really nurtured my project, she took the time to explain everything to me and made sure to underline the most important aspects, so as to help me make the most out of my project and decisions.
Sabrina Sbaccanti
Working with Meg was one of the best customer experiences I ever had.
Mandy Borchardt
She is able to convert your vague brand ideas into reality in a smooth, efficient and winning way and guide you through the journey.
Luciana Scrofani-Green
If you are looking for RESULTS and quality, then Meg is by far your best choice.
Yazmin Lope